Work
What we've actually shipped.
Production work at the top - systems running daily in UK charities. Discovery and capability-building below - shorter engagements where the deliverable was clarity, not code.
In production today
Running every day.
Breast Cancer Now
The last ten percent took an order of magnitude more work
Building AIDA - the dual-schema AI that transcribes complex patient surveys across 20+ NHS form structures. The brief looked simple. It wasn't. Getting to 90% was easy; getting to 99% was the project.
In production
Arts Marketing Association & National Lottery Heritage Fund
We built an AI that doesn't answer the question
Goose - thinking partners for heritage professionals. Twenty-one specialist personas, designed around the insight that the most useful thing an AI product can do isn't give a better answer, it's help someone ask a better question.
In production
The Learning Lab
Assessing clinicians on something other than multiple choice
Building AI-simulated patients that hold up under clinical scrutiny. Deterministic where the medicine has to be defensible; probabilistic where the dialogue has to feel real. The first scenario was anaphylaxis.
In production
Discovery work
Shorter engagements, focused on clarity.
WaterAid
Unlocking AI-powered analysis through hands-on learning
Showing how AI can augment existing expertise and expand analytical capabilities through interactive learning that put real organisational data at the centre of the process.
Discovery / capability
Virgin Money Foundation
Creating psychological safety for AI exploration
Designing AI education that prioritises values-aligned decision-making over rapid adoption, helping teams engage with technology from a position of agency rather than anxiety.
Discovery / capability
Hearing Dogs for Deaf People
Using AI to validate new income streams before investment
Rapid prototyping and testing of new revenue concepts using AI, providing strategic clarity by eliminating expensive mistakes through low-cost validation.
Discovery / capability
National Fire Chiefs Council
Building AI capability across UK fire services
Tailored AI education for specialist organisations, connecting emerging technology to operational realities and building capability for evidence-based AI adoption.
Discovery / capability